You’re Not Talking to Everyone. You’re Talking to the Ones Who Are Listening.

When you speak from the heart in a world wired for snark, some people won’t get it. But that doesn’t mean you stop showing up with sincerity. This post is about leading with kindness anyway.

Jul 25, 2025

You’re Not Talking to Everyone. You’re Talking to the Ones Who Are Listening.

I got bullied on Reddit last week for saying something sincere.
It wasn’t even controversial—just a thoughtful, earnest reply in a thread about coaching youth baseball. Someone snarked back. The crowd rewarded him. My comment got downvoted like I’d brought a library book to a knife fight.
The message was clear: You care too much, man.
And for a moment, I questioned myself.
Was I too earnest? Too soft? Too out of step?
But here’s what I’ve come to believe:
You’re not talking to everyone.
You’re talking to the ones who are listening.
Some people just aren’t ready for sincerity.
It makes them uncomfortable. It forces them to feel. And in spaces where sarcasm is currency, caring too much looks like weakness.
But that’s not weakness. That’s courage.
That’s leadership.
Because anyone can throw out a clever insult.
But staying kind in a room full of critics? That takes real strength.
It’s like a Jedi trick they don’t even see coming.
So no, I wasn’t too earnest.
I was being the kind of man I’d want my kids to learn from.
And if even one person saw that and thought, “That’s the kind of coach or dad I want to be,”—then it mattered.
If you missed the first post, where I wrote about this moment as a parenting lesson, you can read it here.

“Know what’s enough. Build what matters.”