Sales slowed unexpectedly after a strong December. Instead of panicking, we rebuilt our KPIs around retention, customer graduation, and referrals. Here’s how measuring churn changed our strategy and mindset.
We didn’t grow our catering sales by doing more—we grew by doing less. Here’s how saying no to small custom orders helped us focus, streamline, and finally hit our revenue goals in 2025.
A simple guide to help first-time corporate catering planners think through their event — and why a little structure goes a long way when you’re ordering for a crowd.